Tax advice for e-commerce companies: much more than just accounting
Platforms with extensive reach such as Amazon, eBay, Etsy and Wayfair are making it increasingly easy to enter the online commerce market. This allows rapid scaling for e-commerce operations even across national borders. But the higher your sales figures, the more transactions you have to process and the better your accounting organisation needs to be. The situation can be especially complex if you pursue a multichannel strategy for your online retail business, i.e. if you sell your products in multiple online marketplaces, such as Amazon, eBay and others, and perhaps also run your own online shop. In these cases, interfaces to online marketplaces, shop systems and your inventory management system such as Shopify, plentymarkets or WooCommerce, as well as to payment systems such as PayPal, Amazon Pay or Mollie, must function reliably and supply accurate data. As an e-commerce company, you will also quickly be confronted with a large number of tax-related questions: in e-commerce there are a number of specific provisions that you must comply with, particularly as regards VAT for cross-border operations. Key topics here are one-stop shop (OSS) schemes and registration requirements in foreign countries.
Given all this, online merchants need to be aware of two key challenges: the need for an accounting system that can handle a large number of individual transactions, and the fact that a seller’s decisions can have much more extensive VAT implications than they would for a bricks-and-mortar shop. Merchants participating in Amazon’s FBA programmes – the Central Europe Programme (CEE), the pan-European programme (PAN-EU) and the European Fulfilment Network (EFN) – are required to register for VAT in the relevant countries.
Tax-wise, things can quickly become very confusing, and errors with preliminary VAT returns or supplementary statements can easily occur. In the worst-case scenario, this not only costs time, money and stress, but may also result in prosecution for tax evasion.